For one of Greece’s most iconic wines, Garamond Design crafted a packaging identity that reflects the sun-drenched origins and timeless elegance of Vinsanto Boutari. Produced on the volcanic island of Santorini, Vinsanto is a naturally sweet wine made from sun-dried grapes, a rare gift of the Aegean. The new label distills this legacy into a contemporary design language: bold typographic rhythm, subtle paper textures and a rich palette drawn from the wine’s own golden amber hue. The vertical VIN-SAN-TO lettering pays homage to the island’s stone-built terraces, while the deep red accents echo the warmth of a Santorini sunset.Details matter – from the embossed matte capsule to the textured Fedrigoni paper and precise label geometry. Every element was selected to elevate the tactile and visual experience, giving form to the poetic line that graces the label: “When the Aegean embraces the sun, the sea turns the color of Vinsanto — warm, golden, unforgettable.” Vinsanto Boutari is a wine of origin and rarity. This is packaging that honors both.